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Join the Legacy of Akaushi
Looking to start or grow your herd? HeartBrand® partners with like-minded ranchers who are committed to preserving the genetics of this rare and remarkable breed.
Why Raise Akaushi?

Superior Marbling
Akaushi cattle deliver rapid, reliable results. Their genetics are unmatched in transmitting exceptional intramuscular fat (marbling), producing tender, flavorful beef with rich consistency — often from the very first cross. Whether you’re a seasoned producer or expanding your program, Akaushi can dramatically raise your herd’s carcass quality in record time.

High Market Demand
Chefs and consumers recognize the difference — and they’re willing to pay for it. The buttery texture and deep, nuanced flavor of Certified Akaushi Beef® has created strong market pull and brand loyalty. In fact, HeartBrand® Akaushi is proudly featured by several of the World’s 101 Best Steak Restaurants of 2025 — a testament to the demand and respect this beef commands at the highest levels. As that demand grows, so does your opportunity to earn premiums for Akaushi and Akaushi-influenced cattle, even in competitive pricing environments.

Proven Performance
Akaushi aren’t just premium in taste — they perform in the pasture, too. Their calm temperament makes handling easier and reduces stress on both cattle and crew. They’re also highly efficient converters of forage and feed, giving you a faster path to finish without compromising quality. It’s genetics that make economic sense.

Genetic Versatility
Whether you're aiming for hybrid vigor or refining specific traits, Akaushi cattle bring flexibility to your breeding strategy. As a terminal sire, Akaushi can enhance performance across growth, carcass quality, and feed efficiency — all while maintaining maternal strengths. It’s a smart way to build a more resilient and profitable herd.
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